Selected work

Taher Adel

Taher Adel is an award-winning British-Bahraini poet, novelist, and spoken word artist. I created his personal brand identity and a website to match.

Date October, 2026
Location London
Role BrandingMotion / VideoUI / UX DesignWeb Development
Type Client Work

Taher’s previous site looked dated, the website was clunky and there wasn’t a clear brand identity. For anyone who didn’t know Taher and his works, it felt underwhelming.

I began with a monogram weaving the Arabic letter Ta into a six-point rosette: simple, memorable, and true to the eloquence of Taher’s poetry.

Then the website: beautiful and elegant, and more than a website, an experience. It introduces Taher in a logical order, leading with a standout feature that presents his written works one by one.

Taher is extremely happy and thankful for the new logo and website.

Taher Adel — the monogram on a black business card in black sand
Taher Adel — the monogram close up
Taher Adel — the monogram’s construction
Taher Adel — the six strokes of the monogram
Taher Adel — the primary lockup on paper and on black
Taher Adel — typefaces, Timeless Serif and Timeless Sans Grotesk
Taher Adel — the colour palette
Taher Adel — the monogram pattern
Taher Adel — brand elements
Taher Adel — stationery Taher Adel — bookmark and wax seal
Taher Adel — the Instagram profile and a poem post
Taher Adel — the monogram