Local SEO
Being found by the people near you.
Local SEO is search marketing for a business that serves an area: the map results, the Google Business Profile, the local listings and the pages that rank for your town.
01 // Method
Mostly ongoing, on a retainer, because listings drift and reviews keep arriving. It starts with the Google Business Profile and the listings that feed it, then the pages on your site for each location or service area. Reviews are part of it: making it easy to get them, and answering them.
02 // Deliverables
Google Business Profile set up or fixed and kept current. Local listings and citations made consistent. Location and service-area pages on your site. A review process. Monthly reporting on calls, directions and visits from search.
03 // Value
People searching nearby with intention find you in the map results and on your own pages, with the right details in front of them.
04 // Process
- 01
Audit.
Your profile, listings, reviews and local pages as they stand.
- 02
Fix.
Profile, listings and pages made accurate and consistent.
- 03
Build.
Location pages and the review process.
- 04
Maintain and report.
Kept current, reported monthly.